Time. We never have enough of it. We run out of it. Time is of the essence and time is precious. It seems that a sense of time is deeply ingrained into the human experience. Just think of all the references we make to it.
Timeless beauty. Time heals all wounds. Time travel (don’t we wish). Time out. My how time flies. Prime Time. Your time is going to come (thank you, Led Zeppelin). Good sense of timing. Half time. Time Slips Away (thank you, Willie). Time to kill (when was the last time you could claim that?). Good times. And, of course, my personal favorite, time to go fishing.
We hail the great innovations as “time-savers”, as if you had some “time bank” to deposit the savings into for later redemption. Case in point, orange juice:
If you are of a certain age (i.e. really old) you can remember the dish with the ridged dome top that mom used to squish the juice from fresh oranges. Delicious yes, but very time-consuming. The lady of the house was happy to embrace the new frozen orange juice concentrate, just add 3 cans of water, hand the kid a wooden spoon and let them stir around and around until that orange lump finally dissolved completely.
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